Business Development for Non-Sales People
Description
Bid without Being "that Guy": Business Development for Non-Sales People
People buy from those they know, like, and trust. In construction, that's not a sales philosophy, it's just how business gets done. But here's what most managers don't realize: business development isn't the sales person's job alone. Every person on your team who talks to a client, walks a site with a decision maker, or answers the phone is doing business development. They just don't know it yet.
This workshop reframes what business development actually is and makes it approachable for people who would never call themselves salespeople. Building a network today means building real relationships with the decision makers, the influencers, and the end users of what you're selling. That's a complex web. This workshop gives you a map.
Business development isn't about closing — it's about connecting. The person who understands that doesn't just win more work. They build the kind of reputation that means the phone rings before the tender goes out.
What the workshop covers:
· An overview of business development approaches that fit for you
· Practical tools to build your own business development plan
· How to build genuine rapport with clients and future clients
What participants walk away with:
· A clear understanding of what business development is — and isn't
· The ability to recognize BD opportunities hiding in plain sight
· Insight into their own roadblocks to selling and relationship-building
· Practical skills for building rapport with clients and future clients
· A personal business development action plan they can use immediately
Delivery: Virtual with Zoom (Also available as a private/custom delivery to your group)
Course Fee Includes: Access to the course, course materials, and a digital certificate upon completion.
Sharing a single registration between two or more individuals is not permitted. Please register each person that will be in attendance.
Presented by: Rebecca Wood
Rebecca is the Founder of Romeo Whiskey Consulting Inc. a consulting firm for the past 25 years providing custom solutions in sales, business development and leadership for companies in various industries including construction, human resources, law, banking, insurance, engineering, agriculture, health, logistics, tourism, energy and the arts in the private, public and nonprofit sectors.
Rebecca has built a reputation on ensuring people who are tasked with increasing and maintaining revenue, integrate new sales, business development tools and processes she introduces to them to get results. Her extensive experience building and leading teams provides the insight and guidance to coach teams, new leaders, and managers to achieve the results they need to be successful.
Rebecca has conducted workshops on building trust, values, communication, difficult conversations, networking, business development and leadership. Rebecca combines her unique experiences in acting and improvisational theatre creating an energetic learning environment through facilitation and coaching one on one or in group settings.
Rebecca lives the values of respect, honesty, open and direct communication and collaboration. She continues to give back to the business community through mentoring students at the University of Calgary, Haskayne School of Business. She is also a Board Member at Quest Theatre.